Hi, I'm Avivit Fisher, the creator of Therapy Business Brief.I've been helping therapists fill their private pay caseloads since 2017. Every week, I link mental health industry updates, marketing, and private practice strategies, so you can uncover the opportunities for growing your practice.
🛎 [TBB #102] Before you hire a business coach, read this
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💚 Did someone share this newsletter with you? Subscribe here. Thank you to TBB Sponsors and Partners: Simple Practice is an all-in-one practice management software for running a simpler business and delivering a great client experience. Get 2 months FREE with this link ​ NOTES FROM THE EDITORTo hire or not to hire?There are 60,472 business coaching businesses in the US right now. The industry is worth $14.2B and growing. (IBIS World) In other words, coaches are here to stay. Seeing these numbers brought two questions to my mind:
In the mental health space, a business coach can help you grow your practice by focusing on your time management, financial management, leadership and even mindset. There are many benefits to hiring a business coach as long as you're clear on why you need to work with one. But in many cases, you don't actually need the services of a business coach. Sometimes all you need is the help of a financial or a marketing consultant. To explore that, I dive deeper into this topic in my recent article: The Benefits of Hiring a Business Coach for Therapists in which I highlight the benefits, and drawbacks and offer alternatives to hiring a business coach to help you grow your practice.
​ And now to the news! 👋 Reader! Do you enjoy reading this newsletter? Please consider leaving a testimonial​ about your experience. NEWS, TRENDS & DATASelf-diagnosing on social mediaAccording to a poll by EdWeek Research Center, 55% of students use social media to self-diagnose with mental health conditions. According to experts, teens say that their self-diagnosis comes from social media groups and online quizzes. 60% of teenagers use social media and find it easier to access mental health information online from peers and influencers their age.
Anxiety at workMental health-related absences from work rose by 33% in 2023. According to ComPsych’s new report on anxiety, 69% of the absences were taken by women, 33% of them are Millenial women and 30% are Gen X women. Post-pandemic, employees are experiencing more negative feelings at work, stress, and burnout. ​
2024 trends for 2B2 marketing in HealthcareAccording to the MTC website, there are 5 major B2B healthcare marketing trends to consider in 2024. The ones that stood out as relevant to the business of private practice are; the prioritization of HIPAA-compliant marketing and and embracing reputation management. ​
A study shows a rise in youth antidepressantsA recent study presented by Kao-Ping Chua, MD, PhD, a primary care Pediatrician, is an overview of Antidepressant Dispensing to US Adolescents and Young Adults: 2016–2022. Results of the study showed: "The monthly antidepressant dispensing rate increased 63.5% faster from March 2020 onwards compared with beforehand."
I love hearing from readers, and I'm always looking for feedback. How am I doing with Therapy Business Brief? Is there anything you'd like to see more of or less of? 💚 If you enjoy this newsletter, please leave a testimonial here. Keep growing, Avivit Whenever you're ready, here's how I can help you:1. Work with me 1-on-1 to grow your therapy business. 2. Promote yourself to my subscribers by sponsoring this newsletter. ​ |
​Therapy Business Brief
Hi, I'm Avivit Fisher, the creator of Therapy Business Brief.I've been helping therapists fill their private pay caseloads since 2017. Every week, I link mental health industry updates, marketing, and private practice strategies, so you can uncover the opportunities for growing your practice.
💚 Did someone share this newsletter with you? Subscribe here. THANK YOU TO OUR SPONSORS AND PARTNERS Simple Practice is an all-in-one practice management software for running a simpler business and delivering a great client experience. Explore SimplePractice for up to 7 days. Afterwards, enjoy 50% off your monthly bill—including add-ons—for the next 3 months*. Get 50% off for 3 Months Today *Promotion ends on September 1st, 2024 NOTES FROM THE EDITOR What I learned from building mine A year...
💚 Did someone share this newsletter with you? Subscribe here. THANK YOU TO OUR SPONSORS AND PARTNERS Simple Practice is an all-in-one practice management software for running a simpler business and delivering a great client experience. Explore SimplePractice for up to 7 days. Afterwards, enjoy 50% off your monthly bill—including add-ons—for the next 3 months*. Get 50% off for 3 Months Today *Promotion ends on August 31, 2024 NOTES FROM THE EDITOR Thoughts from last week When I left for a...
💚 Did someone share this newsletter with you? Subscribe here. THANK YOU TO OUR SPONSORS AND PARTNERS Dedicate more time to therapy and less to marketing. Attract your ideal clients and grow your practice with Zencare. Book a FREE consultation today NOTES FROM THE EDITOR The path to passive income... is laid through a lot of hard work. Last year I finally launched my online course. After two years of preparation and a couple of failed attempts, the stars finally alined and I dedicated a few...